About

Fine Design for the Fine Arts

McCall Associates specializes in graphic design for the art world. Our expertise in editorial design—and its varied applications across books, websites, advertising, and promotions—allows us to produce beautiful materials for the most discerning eyes in the business.
For books, our process starts with the aims of the publisher: museum books, gallery catalogues, commercial monographs, and catalogues raisonnés each have their own audience and purpose. We tailor our designs around a project's goals, budget, and the specifics of the art being presented. For many of our clients we also provide detailed management of the project's production: creating printing specifications, reviewing and revising of color proofs, directly supervising the printing and binding processes, and coordinating with printers for the deliveries of final books.
We also design and produce other art world communications—from large-scale projects like graphic identities, complex websites, and advertising campaigns, down to smaller items like announcement cards, posters, and email newsletters. We apply the same editorial focus to these print and digital projects as we do to the books we design. As a whole, our portfolio represents a diverse selection of work that engages the visually sophisticated audiences our clients rely on.
Since its founding, our company has embodied the most creative and effective design principles. Under the leadership of David Zaza and Mark Nelson, partners and owners since the early 2000s, we have refined that tradition into a forward-looking 21st-century studio committed to helping our clients produce energetic and engaging work.
We welcome inquiries from museums, galleries, art fairs, artists, publishers, curators, writers—anyone with an arts-focused project that needs the attention and expertise that McCall Associates provides.

Mark Nelson

nelson@mccallassociates.com

Partner

David Zaza

zaza@mccallassociates.com

Partner

Michelle Lee Nix

nix@mccallassociates.com

Senior Designer

Logan Myers

myers@mccallassociates.com

Senior Designer

Clients

Art Dealers Association of America
The Art Institute of Chicago
Peter Blum Gallery
Di Donna Galleries
The Frick Collection
Fort Mason Center for Arts & Culture
Gagosian
The George Economou Collection
Guggenheim New York
Hollis Taggart
The Metropolitan Museum of Art
Museum of Contemporary Art Chicago
The Museum of Modern Art
Mnuchin Gallery
Philadelphia Museum of Art
Princeton University Press
Skarstedt
Rizzoli
Whitney Museum of American Art
Yale University Press
David Zwirner

Services

Branding
Creative Direction
Environmental Design
Publication Design
Publication Production Management
Visual Identity
Website Design